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So, Who is CFMOTO? How This Rising Brand is Shaking Up the ATV & Side-by-Side Market

  • Writer: Joe Stanford
    Joe Stanford
  • Mar 9
  • 4 min read

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If you’re in the market for an ATV or side-by-side (SxS), chances are you’ve seen the name CFMOTO pop up alongside big brands like Polaris, Can-Am, and Honda. But who is CFMOTO, and how did they become a major player in the off-road world?

Let’s break it down—from their beginnings to how they’re redefining the industry with unbeatable value, power, and reliability.


The History of CFMOTO: From Small Startup to Industry Leader

CFMOTO was founded in 1989 in Hangzhou, China, originally focusing on high-performance motorcycle engines. As the brand grew, it expanded into the powersports industry, developing ATVs, UTVs, motorcycles, and even electric vehicles.

Fast forward to today, CFMOTO operates in more than 100 countries and has a dedicated U.S. headquarters in Plymouth, Minnesota, solidifying its status as a top competitor in the American market.

What sets them apart? Premium performance at an unbeatable price. Unlike some brands that charge extra for essential features, CFMOTO loads their machines with standard upgrades, making them an incredible value for riders of all levels.


CFMOTO’s Rise in the ATV & Side-by-Side Market

Let’s face it—when it comes to ATVs and SxS, the market is dominated by big names like Polaris, Can-Am, and Honda. But CFMOTO is proving that you don’t need to pay premium prices to get premium performance.

Here’s why they’re winning over so many riders:



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1. Industry-Leading Power & Performance

One of the biggest concerns when buying an ATV or SxS is engine performance. Many lesser-known brands cut corners, using underpowered motors or outdated tech.

Not CFMOTO.

CFMOTO designs and builds its own high-output engines, ensuring consistent quality, power, and reliability.

🔹 Example: The CFORCE 1000 Overland ATV packs a 963cc V-Twin engine with 79 horsepower, rivaling machines from Polaris and Can-Am while costing thousands less.

🔹 Customer Review: “The CFORCE 1000 has been a beast. I take it through thick mud, over rocky terrain, and even haul gear—it never skips a beat.” – Ryan S.

➡️ Want to experience the power? Check out the CFMOTO lineup!



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2. Fully Loaded with Features – Without the Extra Cost

Most major brands charge extra for features like winches, EPS (Electronic Power Steering), and LED lighting.

CFMOTO? They include them standard.

Let’s compare two popular mid-size ATVs:

Feature

CFMOTO CFORCE 600

Polaris Sportsman 570

Horsepower

45 HP

44 HP

Winch Included?

✅ Yes (3,500-lb winch)

❌ No (Costs extra)

Electronic Power Steering (EPS)

✅ Yes

❌ No (Only on premium models)

Hand Guards & Storage

✅ Yes

❌ No

Base Price

💰 $7,399

💰 $7,999 (without add-ons)

➡️ Bottom line: CFMOTO packs in features that Polaris charges extra for, giving you better value and savings.

🔹 Customer Review: “I was looking at a Polaris but didn’t want to pay another $1,500 for a winch and power steering. CFMOTO had it all standard—easy decision.” – Megan D.

➡️ Save big on your next ride! Shop CFMOTO models! Call Joe the Motorsports Guy 269-615-8900



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3. Built for Rugged Terrain & Tough Trails

CFMOTO doesn’t just build affordable machines—they build them to last.

🔹 Reinforced frames & aggressive suspension – Designed for rocky climbs, deep mud, and extreme trails.🔹 Front & rear locking differentials – Improves traction in slippery or uneven terrain.🔹 High ground clearance – Most models sit higher than Polaris or Honda, helping you clear obstacles with ease.

Side-by-Side Showdown: CFMOTO vs. The Competition

If you’re looking at sport side-by-sides, the ZFORCE 950 HO EX is one of the best performance machines at its price point.

Feature

CFMOTO ZFORCE 950 HO EX

Polaris RZR 900 Premium

Engine

963cc V-Twin / 90 HP

875cc Twin / 75 HP

Winch Included?

✅ Yes (3,500-lb winch)

❌ No (Extra $$)

Standard Roof?

✅ Yes

❌ No

Ground Clearance

13.8 inches

11 inches

Base Price

💰 $14,999

💰 $16,499 (without accessories)

🔹 Customer Review: “I put my ZFORCE 950 against a buddy’s RZR 900, and mine had more ground clearance, better features, and cost less. No regrets.” – Jason K.

➡️ Want to take a test drive? Call us now at 269-615-8900!



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4. A Warranty That Goes Further

Many people assume a lower price means lower quality—but CFMOTO stands behind their machines with a 1-year factory warranty (compared to Polaris and Can-Am’s 6-month standard warranties).

And since CFMOTO parts are widely available in the U.S., service and maintenance are easier than ever.

🔹 Fun fact: CFMOTO also partners with KTM (one of the biggest names in motorcycles), further proving their commitment to performance and engineering.

➡️ Want peace of mind? Our CFMOTO models come backed by a full warranty. Get yours today!



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Final Thoughts: Should You Buy a CFMOTO ATV or Side-by-Side?

If you’re looking for an affordable, feature-packed ATV or SxS that competes with (or beats) the big-name brands, CFMOTO is a no-brainer.

More standard features for less money✅ Powerful engines that compete with the best✅ Built tough for serious off-road adventures✅ Longer warranty than most competitors

Whether you’re an experienced rider looking for performance or a weekend warrior needing reliability, CFMOTO delivers.

📢 Want to see one in person? Visit us today or apply for financing online to get riding faster!



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